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Hardware tool chain supermarket company should not chase fashion
【 Source：三雅五金官网 】 【 Published：2013-06-28 】
Recently, two things start to muster the hardware occupation method a new method -- the method of chain supermarket. Such a method, born in hardware occupation, is essentially the competition too intense, serious homogenization of anomalous, cannot under, only need to start from the method innovation, through the method of expected reshuffle, agile femoral artery and sales volume increased, breaking the company sold do not add to embarrass the situation, but for this method future, the open, many companies do not do detailed scientific conclusions, on the open future strategy, also need to do more detailed solution.
Method of hardware in China opened the trend of diversification
China hardware method of business these years changes mainly on two points: one is the strength slightly larger dealers sell shop in the local or add around the city, is also open several stores. A typical Tianjin Wenguang group, Beijing Huaqiang, Xin Fang Sheng, Shanghai Shifeng, Hua Lin, Hongkong Guohui, these dealers at the time thinking will gradually expand the network planning, however, due to the difficulty is big, the acquisition of a grey area big, want to be in the future for dot, measure a few years is not feasible.
Another new method which is called the original purchase alliance, this idea is excellent, can be through the method of alliance cooperation between dealers, agile form strong buy-out group, gathered the acquisition, integration and distribution, reduce costs, expand the brand influence, constitute the method only accounted for perhaps strong range, even after the property reorganization, to packaging listed. But the acquisition alliance due to many reasons, itself to open is not successful, it still is a lax Dealers Association, practice and little commercial value.
Other still exist Grainger, e-commerce in Shanghai western and other methods, the other remaining many mom-and-pop stores.
These years hardware dealer method, there are many reasons changes, both ideas, financial strength, the company internal reasons, there are also reasons grey acquisition, coupled with the upstream suppliers, change a.